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Letters, Writing experiment

Update week 02 – Don’t worry, be happy

Week 02. Things are getting normal. Engagement goes down a slightly.
However, I don’t worry. I’m happy, because my favourite Masterclass teacher – Jessie Krebs – liked & shared the post about your first priority when you are really lost.

Results (audience growth)

	Li	IG	X	Letter	YT	TOTAL
Experiment	62	4	2	5	0	73
Last week	46	0	0	3	0	49

Learnings from this week:

Less impressions this week. Either the novelty of my posts are lower, or people are winding down for the festive season.
However, I gained more followers than last week, which might be due to switching to creator profile on Linkedin. (I.e.: the follow button is more prominent in the profile)
It looks like the deeper or more personal the insight of a post, the less people engage. However, the ones that engage also engage on a deeper level.
In general feedback is very positive. “Adding value”. I received the recomendation to write a little bit more ‘towards the reader’: i.e. give examples or ask questions that help the reader apply the insight to his/her own situation. (Thanks @Yoshi) Will write more conciously like that.
Taking that in mind, I will mix up the digestability a bit. Some deep, some easy.
Found a good article on how to combine your personal blog post with the linkedin article:
https://www.linkedin.com/pulse/blog-posts-versus-linkedin-articles-john-espirian/
(Basically you can post first on your blog, make sure that is registered by google as the first post and then create the same article somewhere else (Linkedin)
I’ve to work on the snippetability (not sure if that’s a word) of my texts. i.e.: write phrases that can be repurposed into shorter posts.
Writing starts to become easier. Still in the 2-3 hours per day range though.
Started to create a workflow (will post about it when it feels smooth):
- keep a calendar with topic per day (example below)
- write a post one day before posting in notion (or use a previous idea)
- put it on my blog with a timer
- post next day on Li, X, Instagram
- Engage for some time.

Next week: posts about design and business.

Who is Remko Dirkmaat?

I am an impact entrepreneur, digital creator, BJJ Purple Belt, and strategic busines design advisor, who helped 50+ entrepreneurs to build a better future, with purposeful businesses & authentic brands.

I founded 8 startups myself – of which 5 failed – and authored “Power up with Purpose” to help you become a succesful entrepreneur – by making your life simple.

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